Before I started my agency I spent some time as a professional sales trainer. One of the questions I would ask as we’d start each class is “When I say, SALESMAN, what’s the first word that comes to mind?” I would get words like Crook, Thief, Liar, Rip Off - the list goes on. Never would I hear something like “honorable” or “trustworthy”. How can you become great at something when you don’t really believe in it?
I’ve been a graphics and website designer since I was 16 years old - back when it was terrible GeoCities stuff. We’ve come a long way since then. But even with all my experience, I was sorely disappointed after getting a BFA and starting my own business. I quickly realized how unprepared I was to work with clients as I started my career as a designer. We hadn’t even learned WordPress in school.
As a strategist for $10K Bootcamp, I get the opportunity to speak with a lot of web pros at various stages of business building. But because I’m not as “out front” as Brent is, people often wonder what it’s like to have a call with me. Today, I’m pulling back the curtain and sharing what’s behind hundreds of calls with everyone from freelancers just starting out to seasoned agency owners. A Cocktail Party...
You put a goal out there but don't put any time on it. Two weeks go by. A month goes by. It hangs around your to-do list like an unwanted guest. As super busy entrepreneurs, it’s easy to get overwhelmed. And most of us have little to no accountability to others unless we're a part of something great like a mastermind group. If you’re like me, you're always looking for new tools to make you more efficient.
I recently launched a new company, Solar Energy Marketing, a web design and marketing business completely separate from my current business, Design by Friday. Here’s how I launched it in six months. Laying the Groundwork I mentioned in a previous post that I dedicate 90 minutes a day to connecting with potential clients via LinkedIn.
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