E217: More profit from tenacity and smart hustle with Susie Carder

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Susie Carder started out as a low-paid hairdresser trying to support her 2 little girls.

So she decided to do whatever it took to create her own business.

After much blood, sweat, and tears she went on to create, not one, but two $10 Million companies!

Her core genius is the ability to simplify complicated issues by creating simple proven systems that are guaranteed to create dramatic growth.

She has helped over 100,000 entrepreneurs.

Episode highlights:

• How Susie went from being a single mom, doing hair, to growing a $10mm company – twice.
• Who to target (hint – you want them to be lifetime clients!).
• The difference between friends/fans and potential clients.
• Who to surround yourself with for greater success.
• How to find the right people to be around – and how to put yourself around them!
• What most digital agency owners have done wrong.
• Where you find profit.
• Best advice: Show me who your friends are, I’ll show you who you are.
• Habit that contributes to success: Persistence and ignorance on fire.
• Recommended tool: Trello and Quickbooks
• Recommended book: A Course in Miracles by Foundation for Inner Peace
• Run time: 43:48

Links:

• A Gift! Copy of ebook and course
• Facebook
• LinkedIn
• Pinterest
• Twitter
• Insta

Quotes:

• “Let’s talk about money and have an authentic conversation.”
• “There’s some kind of safety net that doesn’t make you hustle.”
• “I might be spicy, but I’m seasoned!”
• “People are hiding behind their computers.”
• “You could be so different just by being your word.”
• “You could be the Wizard of Oz, the man behind the curtain.”
• “There’s money all around you!”
• “I’m selling my results, not my time.”
• “If they’re not in pain on the call, they’re not going to need you.”
• “Don’t spend dollar time on penny jobs.”

Takeaways:

• Step outside of your box to reach out to potential buyers.
• Surround yourself with people you want as clients – not people you’re comfortable with.

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