E168: Masterful project management and how to avoid scope creep with Ben Aston

Build websites faster and make clients happier with Zephyr CMS (sponsored).

Unlimited WordPress tasks for digital agencies at a fixed monthly cost with UnlimitedWP, get 25% your first month with code “das2020” (sponsored).

Ben Aston is a digital project manager and online entrepreneur. He’s the founder of Black and White Zebra, a media company on a mission to help people and organizations succeed. He’s also the founder of the largest and fastest-growing community of digital project managers called TheDigitalProjectManager.com, with over 500,000 visits per month and 4,000 members. He has more than 15 years of project management leadership experience. 

Episode highlights:

  • What makes a great project manager.
  • Skills you must develop to be a successful project manager.
  • On those two dreaded words…scope creep. What you should do in the midst of it, and how to avoid it.
  • Project management tools—picking them, trying them, and how they’re different.
  • How Ben’s path led him to where he is today.
  • Best advice ever received: Don’t worry about what other people think.
  • Habit that contributes to success: Being relentless and an initiator.
  • Recommended tools: BigMarker for webinars
  • Recommended book: The One Thing by Gary Keller and Jay Papasan
  • Run time: 28:20


Links:

Quotes:

  • “Fundamentally I think it’s about really good communication.”
  • “It begins with understanding the project lifecycle.”
  • “It’s never too late to clarify.”
  • “We train our clients that it’s ok to change your mind about things.”
  • “Project management tools can look like a silver bullet.”
  • “It was kind of sucking the life out of me.”
  • “We could become better people at managing digital projects together.”

Takeaways:

  • Strategic upfront work sets you up for success in a project.
  • Remember that every time you respond to a client you’re training them and setting expectations.

POPULAR PODCASTS

SUBSCRIBE NOW

The Perfect Web Proposal Template

39 Lead Gen Strategies Checklist

Own Your Market Field Guide

Free Live Trainings

Access To Training Recordings

Exclusive Community Access