Marketing
Let’s face it, some days it feels as if we are in a commodity business. Right across the street and all…
LISTEN NOWI remember the very day I started my agency, almost 13 years ago. After my employer shuttered and laid all of…
LISTEN NOWVP of Strategy for Denver-based Fusionbox, Ivy Hastings, sits down with me to discuss their agency, Python, and their dedication to…
LISTEN NOWContent marketing can build your business, but to make it work you need to know the ground rules. I should first…
LISTEN NOWI am a big proponent of businesses focusing a lot of energy on developing their ideal customer and, better yet, identifying…
LISTEN NOWYou’re not a marketing guru. It’s not what you’re good at—and besides, between trying to land deals and actually implementing projects,…
LISTEN NOWEveryone has their heroes. Some people love sports and have a couple players that they just love watching. Some people love…
LISTEN NOWIn previous posts I’ve talked about content marketing—both what it is and why you should invest in it. But in this…
LISTEN NOWToday’s savvy consumers have learned to tune out sales pitches. They fast-forward through commercials on their DVRs; they use pop-up blockers…
LISTEN NOWMy first question to web professionals subscribing to our site is “what is your greatest pain?” While the answers vary, most…
LISTEN NOWHow’s your marketing looking these days? Is it looking like…marketing? Here’s a sobering fact: nine out of ten of your potential…
LISTEN NOWTo list prices, or not to list prices, that is the question. This question came in over Twitter from @themartin. I…
LISTEN NOWI always enjoy sitting down with other web design entrepreneurs. My latest interview at the uGurus HQ is with another local…
LISTEN NOWWe are all hard wired with a fear of missing opportunity. Sometimes it sounds easier to try to go after everything…
LISTEN NOWA couple of weeks ago, I had an opportunity to invite a close friend of mine, Jonathan Hinshaw, into the uGurus…
LISTEN NOWIn my work as a freelance web writer, I get asked to write a lot of About pages, but in this…
LISTEN NOWThe yellow pages are dead. I’m not talking about the Yellow Page companies, their brands, and affiliates. What I’m talking about…
LISTEN NOWWhen I first started doing web full time, people often told me I needed to “network.” At the time, I believed…
LISTEN NOW